• Opportunities for foreign involvement in sport and welfare lotteries in China
• Popular games and products in different Asian countries
• New technologies and platforms available for lottery sales and distribution

Dr Su Guo Jing, Founder & Chairman, CHINA LOTTERY INDUSTRY SALON / ASIAN RESPONSIBLE GAMING ALLIANCE
Rohit Mehta, Vice President, FUTURE GAMING
Dr Hoffman Ma, Deputy CEO, PONTE 16 MACAU; Deputy Chairman, SUCCESS UNIVERSE GROUP LTD

• How have land-based tournaments increased poker’s popularity in Asia?
• How much dominance does Chinese poker have and which formats are gaining interest?
• Launching televised poker in China
• How has the FullTilt decision affected poker operators?
• Overview of mahjong and other popular local Asian games
• Latest developments in live dealer and proxy betting

Shaun McCamley, Senior Associate, IGAMIX MANAGEMENT & CONSULTING
Vinko Dobrosevic, CEO, POKERKING.COM
Carl Wahlin, CEO, INTERTAINMENT ASIA
Jiten Melwani, Representative, WINPOKER.COM
Andrew Scott, CEO, WORLD GAMING MAGAZINE
Pierre Wuu, Co-Founder, WORLD MAHJONG TOUR, Online Poker Expert
Moderated by: Kelvin Lai, CEO, XINTIANDI ENTERTAINMENT

In November Bodog Network launched a revolutionary new poker model, the key component being Anonymous Tables. For recreational players or those new to poker this provides vital protection from professional poker players or ‘sharks’. This effectively stopped the use of external hand mining tools that professional players use to beat recreational players and as a result created a storm of negative reaction from poker news sites catering to the professional players. Jonas will explain the thoughts behind this move and why Bodog’s Recreational Player Model is so important for the Asian online poker market.

Jonas Odman, Vice President, BODOG NETWORK

• Which football leagues are typically covered in Asia?
• Which other sports and markets are popular in different countries?
• What other fixed odds products are offered and what other new types of bets have been introduced?
• How much does Asian handicapping account for in terms of total bets placed?
• How do trading teams differ in the East and the West?
• Overcoming the dominance of credit betting in Asia – Can deposit betting gain a foothold?
• Converting sports betting customers to higher margin play - What mini and side games are having success in Asia?
• What is the market for online virtual sports and racing products in Asia?
• Tracking the popularity of financial trading products in Asia
• Adapting the look and feel of Asian offerings for the European market

Benji Cherniak, President, DON BEST SPORTS
Nick Gardiner, Commercial Director, INSPIRED GAMING GROUP
Benjamin Tin, Independent Gaming Expert

• How growing US sports betting volumes compare to staples such as English Premier League Football
• Why US sports are perfectly positioned to complement Football betting without cannibalising those revenues
• How Asian Sports books are using US sports data to incorporate into their existing trading tools to increase productivity and create new betting markets
• How US sports will be the next major sport to drive in-running and live betting in the Asian and European space

Benjie Cherniak, President, DON BEST SPORTS

• Trends in the number of sports, number of events and number of markets covered in Asia
• Which sports, other than football, attract in-play betting; on which days?
• Platforms used
• What are the major risks for in-play betting? Margins, cannibalisation, regulation
• Trading and pricing solutions
• Auto-hedging facilities for managing pro customers

Pierluigi Buccioli, Founder, BOOKMAKERS REVIEW
Kostas Giannopoulos, Business Development Manager, INTRALOT ASIA PACIFIC
Jesper Ramskov Jensen, Head of Sportsbook, SAMVO
Moderated by: Scott Longley, Managing Editor, GAMBLING DATA

• Which devices and Operating Systems (OS) are prevalent in Asia?
• What are 3G, 4G and Wi-Fi penetration rates?
• How are governments viewing mobile gaming from a regulatory standpoint?
• Popular iPhone and Android apps – In-play betting, gaming, lotteries, social gaming
• Technological and service provisions that still need to be resolved to enable further growth
• Managing mobile search engine optimisation
• Payment processing options and their limitations – Premium SMS, debit/credit cards, mobile specific payment systems

• Regulatory challenges
• Betting with virtual goods
• Who are the customers playing social games and is the incremental revenue gained from them enough to improve the bottom line?
• Re-skinning games for Facebook and other networks – Opportunities for gambling companies
• Introducing soft gaming products to unregulated markets – What is the potential of mini-slots, online scratch cards and instant win games?
• How geographic information technology can be used in social betting games

Melvin Wong, CEO, FANTASY4ALL
Ba Qiang, Co-Founder, iBRAGU
Evan Spytma, Regional Director, SE Asia, POPCAP GAMES
William Bao Bean, Managing Director, SINGTEL INNOV8

• Does the “fremium” business model work in Asia?
• Examining the revenue models of companies such as QQ and RenRen
• How much revenue can be earned from online points conversion?
• Finding the right balance between free to play and in game spending
• Acquiring new players through virtual goods and rewards
• Utilising game analytics to monetise your user base and improve customer retention
• Boosting revenue through mobile social gaming
• Building your business plan and attracting investment

Sam Woelm, CEO, FASTPLAY